TY  - BOOK
AU  - D'cruz, Premilla 
TI  - Thinking creatively at work : a sourcebook
SN  - 978-8178298535
U1  - 153.35 DCR 
PY  - 2008///
CY  - New Delhi
PB  - Response
KW  - Creative thinking
N1  - Rs.395/-; Getting oriented 
Module 1 : Initiating ideation 
Module 2 : Thinking laterally 
Module 3 : Relayering 
Module 4 : Fantasy trails 
Module 5 : Essential brainstorming
N2  - Captures process and outcome dimensions, integrating multiple viewpoints from cognitive psychology, while strengthening intra-organizational contexts. This book encompasses the mandates of the deficit and barrier models of creativity training, addressing techniques, facilitators and inhibitors
ER  -