Mercer, David <br/><br/>
Marketing 

 - 2 
 - U K  Blackwell Business  1996 
 - XVI, 560 
<br/><br/><label>ISBN: </label>631196382 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing management
<br/><br/><label>Dewey Class. No.: </label>658.8 MER