TY  - BOOK
AU  - Keegan, Warren J & Bhargava, Naval
TI  - Global marketing management
SN  - 9788131730911
U1  - 658.84 KEE 
PY  - 2011///
CY  - New Delhi
PB  - Pearson
KW  - Export marketing - Management ; Export marketing
N1  - Rs.699/-
UR  - http://www.pearsoned.co.in/prc/book/warren-j-keegan-global-marketing-management-7e--7/9788131730911
ER  -