Parasuraman A Et.al <br/><br/>
Marketing research 

 - 
 - New Delhi  Dreamtech  2008 
 - XXIV, 683 
<br/><br/><label>ISBN: </label>9788177225143 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.83 PAR