Ramaswamy V.S &Namakumari S <br/><br/>
Marketing management : Indian context global perspective 

 - 5 
 - New Delhi  McGraw Hill  - 
 - XIV, 788 
<br/><br/><label>ISBN: </label>9781259026416 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing management
<br/><br/><label>Dewey Class. No.: </label>658.8 RAM