Godin, Seth <br/><br/>
All marketer are liars : the power of telling authentic stories in a low trust world 

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 - New Delhi  Penguin Books  2007 
 - XIII,183 
<br/><br/><label>ISBN: </label>9780141025025 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing psychology
<br/><br/><label>Dewey Class. No.: </label>658.8 GOD