TY  - BOOK
AU  - Simon, Phil
TI  - Too big to ignore: the business case for big data
SN  - 978-8126543250
U1  - 006.312 SIM 
PY  - 2013///
CY  - New Delhi
PB  - Wiley India
KW  - Business intelligence.; Database management
KW  - Data mining
KW  - Business -- Data processing
N1  - Rs.399/-
ER  -