TY  - BOOK
AU  - Joshi, Rajiv
AU  - Rajiv Joshi
TI  - Cases in marketing and strategy
SN  - 9789380574554
U1  - 658.8 JOS 
PY  - 2014///
CY  - Delhi
PB  - Book well
KW  - Marketing - Asia - Case studies
KW  - Marketing - Asia - Management - Case studies
ER  -