TY - BOOK AU - Cespedes, Frank V TI - Aligning strategy and sales: the choices systems and behaviors that drive effective selling SN - 9781422196052 U1 - 658.8101 CES PY - 2014/// CY - Boston PB - Harvard Publications KW - Sales management KW - Selling KW - Strategic planning N1 - Alpha/1028/29/10/14 Rs.1250/- ER -