TY  - BOOK
AU  - Coughlan, Anne T [et al]
AU  - Stern, Louis W.,; Ansary, Adel I
TI  - Marketing channels
SN  - 978-81-317-1743-1
U1  - 658.84 MAR 
PY  - 2009///
CY  - New Delhi
PB  - Pearson
KW  - Channel marketing
ER  -