TY  - BOOK
AU  - Capon, Noel.; Shekhar Singh, Siddharth
TI  - Managing marketing an applied approach
SN  - 9788126548514
U1  - 658.8 CAP 
PY  - 2014///
CY  - New Delhi
PB  - Wiley
KW  - Marketing
KW  - Managing - Marketing
N1  - Gratis received from the Publisher
UR  - http://www.wileyindia.com/managingmarketing.html
ER  -