Hutt, Michael D.; Sharma, Dheeraj.; Speh, Thomas W
B2B marketing : a south Asian perspctive
- 11
- Delhi Cengage 2014
- xxix, 522 p. 25 cm ; Pbk
UBSPD/CHE/106353/01-Oct-2015/ Rs725/-
9788131520796
Marketing Management -- Industrial marketing - Management - Case studies
658.812 HUT