Technology strategy for managers and entrepreneurs
- New Delhi Pearson 2015
- 382 p. 23 cm; Pbk
Gratis Rs.529/-
This book emphasizes how the future manager or entrepreneur can use strategic management of innovation and technology to enhance firm performance. It helps students to understand the process of technological change the ways that firms come up with innovations the strategies that firms use to benefit from innovation and the process of formulating technology strategy.
9789332536616
Technological innovations--Management Business enterprises--Technological innovations