Innovating organization and management : new sources of competitive advantage
- U K Cambridge 2012
- ix, 249 p. 23 cm ; Pbk
Gratis/Rs.2,482/-
1. New sources of competitive advantage -- 2. Causes of firm success: from resources to organization and management -- 3. LEGO: redefining the boundaries -- 4. Vestas: the will to win(d) -- 5. Coloplast: innovating innovation -- 6. Chr. Hansen: collaborative forms under private equity ownership -- 7. IC Companys: creative genius and commercial attitudes -- 8. NKT Flexibles: global sourcing of R & D innovation -- 9. Concluding reflections: innovating organization and management to stay competitive. Index
The search for competitive advantage serves as the basis for organizational strategy. This book argues that there are four key sources of competitive advantage and financial success that have not been given the attention they deserve. Firstly, that organizational design and management processes may be strategic resources in their own right.
978-1107648227
Organizational effectiveness Management Strategic planning Success in business