TY - BOOK AU - Deiss, Ryan; Henneberry, Russ TI - Digital marketing for dummies SN - 978-1119235590 U1 - 658.872 DEI PY - 2017/// CY - New Jersey PB - John Wiley & Sons KW - Internet marketing KW - Strategic planning KW - Digital media KW - Electronic commerce--Management KW - Web site development N1 - Alpha/2440/Rs.1994/- N2 - Digital Marketing For Dummies will give you the tools you need to meet business goals like expanding the reach of your brand, acquiring and monetizing customers, and increasing audience engagement with proven digital marketing strategy and tactics ER -