TY  - BOOK
AU  - Mellahi, Kamel,; Frynas, George J,;Finlay, Paul
TI  - Global strategic management
SN  - 978-0195685881
U1  - 658.4012 MEL 
PY  - 2005///
CY  - New Delhi
PB  - Oxford University Press
KW  - Strategic planning
KW  - International business enterprises--Management
KW  - International economic relations
N1  - Gratis from Publisher Rs.365/-; 1. Introduction to global strategic management --
2. Global business environment : the external macro environment --
3. Global business environment : the industry environment --
4. Corporate social responsibility and stakeholder analysis --
5. Analysis of the internal environment --
6. Managing the internationalization process --
7. International strategic alliances : partnership and cooperation --
8. The subsidiary-level strategy --
9. Headquarter-level strategy --
10. Global structures and designs --
11. Global management of change --
12. Global strategic control
N2  - This new text is the first to offer a truly global, as opposed to multinational, perspective on strategy, covering both traditional strategic management topics and new topics such as corporate social responsibility. Global Strategic Management provides a thorough analysis and discussion of the concepts, processes and methods for developing managing and controlling strategies for global organisations. It includes a range of case studies of firms from emerging economies alongside those from the United States and Europe
ER  -