TY - BOOK AU - Zeithaml, Valarie Et.al. AU - Valarie A Zeithaml,; Mary Jo Bitner,; Dwayne D Gremler,; Ajay Pandit TI - Services marketing: Integrating customer focus across the firm SN - 978-9353160777 U1 - 658.804 ZEI PY - 2018/// CY - Chennai PB - McGraw Hill KW - Marketing N1 - Gratis ER -