TY - BOOK AU - Kolb,Bonita M. TI - Marketing strategy for the creative and cultural industries T2 - Mastering management in the creative and cultural industries SN - 9781138913639 (pbk.) U1 - 700.688 KOL PY - 2016/// CY - NewYork, NY PB - Routledge KW - Arts KW - Performing arts KW - Marketing KW - Cultural industries KW - Management N1 - Rs.3743/- Amazon.in IN-832/1; Includes bibliographical references and index ER -