Design thinking: new product development essentials from the PDMA / 
edited by Michael G. Luchs,  K. Scott Swan and Abbie Griffin 
 - Hoboken,   Wiley,  2016 
 - xvii, 431 p. ;  25 cm. 
<br/><br/> $57.25/- <br/>TB1619 09th- Nov-2020<br/>Rs.3757/- 
<br/><br/><label>ISBN: </label>9781118971802 (hbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Product design.<br/>Critical thinking.<br/>Creative ability in business.
<br/><br/><label>Dewey Class. No.: </label>658.5752 DES