Maity, Moutusy, <br/><br/>
Marketing Analytics: For Strategic Decision-Making / 
 Marketing Analytics 
Moutusy Maity and Pavankumar Gurazada  
 - New Delhi  Oxford University Press  2021 
 - ix, 480 pages ; 24 cm. 
<br/><br/> Amazon<br/>Rs.550/-<br/>MAA4-216646 
<br/><br/><label>ISBN: </label>9780190130862 (pbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing - Management--Marketing research - Case studies<br/>Database Management<br/>Strategic Decision--Marketing Analytics
<br/><br/><label>Dewey Class. No.: </label>658.83 MAI