TY  - BOOK
AU  - Bhattacharjee,Anuradha
TI  - Multiculturalism and advertising: Indian and European enterprises under globalization
SN  - 9780199453566 (hbk.)
U1  - 305.800954 BHA 
PY  - 2019///
CY  - New Delhi, India 
PB  - Oxford University Press
KW  - Multiculturalism
KW  - India
KW  - Europe
KW  - Advertising
KW  - fast
N1  - Atlantic
3011261/04
Rs.1100/-; Also available as an e-book
ER  -