TY  - BOOK
AU  - Eyal,Nir
TI  - Hooked: how to build habit-forming products
SN  - 9780241184837 (hbk.)
U1  - 658.575 EYA 
PY  - 2014///
CY  - New York
PB  - Portfolio/Penguin
KW  - New products
KW  - Consumer behavior
KW  - Consumers' preferences
N1  - Gratis
Prof. Gayathri Sampath
Rs.599/-
ER  -