Aaker, David A. <br/><br/>
Strategic market management / 
David A. Aaker and Christine Moorman 
 - 11th ed. 
 - New Delhi  Wiley India  2023 
 - xvi, 309 pages,   28 cm. 
<br/><br/> Gratis 
<br/><br/><label>ISBN: </label>9789354243387 (pbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Management.<br/>Strategic planning.
<br/><br/><label>Dewey Class. No.: </label>658.8 AAK