TY  - BOOK
AU  - Peppers,Don
AU  - Rogers,Martha
TI  - Managing customer experience and relationships: a strategic framework
SN  - 9781119815334 (hbk.)
U1  - 658.812 PEP 
PY  - 2022///
CY  - Hoboken
PB  - Wiley
KW  - Customer relations
KW  - Management
KW  - Consumers' preferences
KW  - Relationship marketing
KW  - Information storage and retrieval systems
KW  - Marketing
N1  - Atlantic
3012893/02
$ 95.95
ER  -