Ries, Al <br/><br/>
22 Immutable laws of marketing: violate them at your own risk / 
 The 22 immutable laws of marketing: violate them at your own risk / 
by Al Ries and Jack Trout  
 - USA  Harper Business  1994 
 - xii,143 pages,  20 cm. 
<br/><br/> $16.99<br/>TB2353/2 
<br/><br/><label>ISBN: </label>9780887306662 (pbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8 RIE