TY  - BOOK
AU  - Moriarty,Sandra
AU  - Mitchell,Nancy
AU  - Wells,William D.
AU  - Wood,Charles
TI  - Advertising & IMC: principles & practice
SN  - 9789390394937 (pbk.)
U1  - 659.1 MOR 
PY  - 2023///
CY  - Noida
PB  - Pearson
KW  - Advertising
KW  - Communication in marketing
N1  - Shanti Books
11856/02
Rs.905/-
ER  -