Moilanen, Teemu How to brand nations, cities and destinations: a planning book for place branding / Teemu Moilanen and Seppo K. Rainisto - New York Palgrave Macmillan 2009 - ix, 202 pages, 23 cm. €54.99Atlantic3013283/4 ISBN: 9781349306367 (pbk.) Subjects--Topical Terms: Place marketing--City promotion Dewey Class. No.: 910.688 MOI