Miller, Thomas W. <br/><br/>
Marketing data science: modeling techniques in predictive analytics with R and Python / 
 Modeling techniques in predictive analytics with R and Python 
Thomas W. Miller 
 - Noida  Pearson  2023 
 - xviii, 458 pages :  24 cm. 
<br/><br/> Pearson<br/>809060751/127<br/>Rs.745/- 
<br/><br/><label>ISBN: </label>9789353065744 (pbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Data processing.<br/>R (Computer program language)<br/>Python (Computer program language)<br/>Data mining.<br/>Data mining.<br/>Marketing--Data processing.<br/>Python (Computer program language)<br/>R (Computer program language)<br/>Marketing.
<br/><br/><label>Dewey Class. No.: </label>658.800285 MIL