TY  - BOOK
AU  - Haynes,Douglas E.
TI  - Emergence of brand-name capitalism in late colonial India: advertising and the making of modern conjugality
SN  - 9789354358159 (pbk.)
U1  - 659.1 HAY 
PY  - 2023///
CY  - New York, 
PB  - Bloomsbury Academic
KW  - Advertising
KW  - Brand name products
KW  - India
KW  - Consumer behavior
KW  - Middle class
N1  - Shanti Books
120/14
Rs.999/-
ER  -