Colbert, Francois

Consumer behaviour and the arts: a marketing perspective / Francois Colbert and Alain D'Astous - New York, Routledge, 2022 - xvii, 139 p. ; 24 cm. - Discovering the creative industries .

Atlantic
3013855/08
£ 45.99

9780367207304 (pbk.)


Consumer behavior.
Arts--Marketing.
Marketing.

658.8342 COL