TY  - BOOK
AU  - Karandikar, Anand,
TI  - Stories of marketing in India
SN  - 9788195088263 (pbk.)
U1  - 658.8 KAR 
PY  - 2022///
CY  - Mumbai
PB  - Popular Prakashan
KW  - Case studies
KW  - India
KW  - Marketing Management
KW  - Strategic planning
ER  -