Marketing ethics & society /
Marketing ethics and society
Lynne Eagle and Stephan Dahl
- Los Angeles, SAGE, 2015
- xiii, 300 pages : illustrations ; 24 cm.
9781446296622 (pbk.)
Marketing--Moral and ethical aspects. Marketing--Social aspects. Marketing--Moral and ethical aspects. Marketing--Social aspects. Ethik. Marketing. Marknadsforing--sociala aspekter. Marknadsforing--etik och moral. Affarsmoral.