Usunier, Jean-Claude. International and cross-cultural business research / Jean-Claude Usunier, Hester van Herk and Julie Anne Lee - New Delhi : SAGE, 2017. - xvi, 178 p. : 25 cm. ISBN: 9781473975897 (pbk.) Subjects--Topical Terms: International business enterprises--ResearchCross-cultural studies. Dewey Class. No.: 658.049 USU