TY  - BOOK
AU  - Usunier,Jean-Claude
AU  - Herk, Hester van 
AU  - Lee, Julie Anne 
TI  - International and cross-cultural business research
SN  - 9781473975897 (pbk.)
U1  - 658.049 USU 
PY  - 2017///
CY  - New Delhi
PB  - SAGE
KW  - International business enterprises
KW  - Research
KW  - Cross-cultural studies
ER  -