Das, Prasun <br/><br/>
Adaptation of fuzzy reasoning and rule generation for customers choice in retail FMCG business 
 2009 

 -  2009 
 - 15-26  V.  9  Issue.   1 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management
<br/><br/><label>Subjects--Index Terms: </label>Customer choice;Customer survey;Retail business;Fuzzy inference system;Fuzzy clustering;