Bryce, David J. and Dyer, Jeffrey H. <br/><br/>
Strategies to Crack Well-guarded markets 
 2007 

 -  2007 
 - 56-64  V.  2  Issue.   5 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Subjects--Index Terms: </label>Marketing;Marketing strategy;