Kumar R. Satish <br/><br/>
New dimensions in product development 
 J8498  2008 

 -  2008 
 - 93-105  V.  6  Issue.   2 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management
<br/><br/><label>Subjects--Index Terms: </label>Conjoint analysis;Trade off;Part worth;Hybrid conjoint analysis;New product development (NPD);Customer relationship management (CRM);Supply chain management (SCM);