Boothe, Jason et al. <br/><br/>
Preference reversals resulting from a market value heuristic 
 J8086  2007 

 -  2007 
 - 27-38  V.  7  Issue.   1 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Subjects--Index Terms: </label>Choice;Market price;Preference reversal;Selling price;