Molin, Eric J. E. et al. <br/><br/>
Comparison of full profile and hierarchical information integration conjoint methods to modeling group preferences 
 J6284  2000 

 -  2000 
 - 165-175  V.  11  Issue.   2 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Subjects--Index Terms: </label>Conjoint analysis;Hierarchical information integration;Group preference modeling;