Pecotich, Anthony et al. <br/><br/>
Development of industruct: a scale for the measurement of perceptions of industry structure 
 J6283  1999 

 -  1999 
 - 409-422  V.  10  Issue.   4 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Subjects--Index Terms: </label>Competition;Perceptions;Measurement;Five competitive forces;Porter;Industry structure;