TY  - BOOK
AU  - Sculley, J; Byrne J.A
TI  - Odyssey : Pepsi to apple
PY  - 1987///
CY  - London
PB  - Fontana
KW  - Marketing
KW  - Apple Computer, Inc
KW  - Computer industry
KW  - Businesspeople
N2  - ACME
ER  -