Carlzon, Jan <br/><br/>
Noments of truth: new strategies for today's customer dreiven economy 

 - New York  Harper Collins  1987 
 - xiii, 135p. 
<br/><br/> ACME 
<br/><br/><label>ISBN: </label>0-06-091580-3 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Strategic Management