McDonald, Malcolm; Rogers, B; Woodburn, D <br/><br/>
Key customers; how to manage them profitably 

 - Oxford  Butterworth Heinemann  2000 
 - xvii, 320p. 
<br/><br/><label>ISBN: </label>0-7506-4615-2 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Customer Relations