Loudon, David L; Bitta, Albert J Della <br/><br/>
Consumer behaviour 

 - 4 
 - New York  McGraw-Hill Inc  1993 
 - xxiii 
<br/><br/><label>ISBN: </label>0-07-112511-6 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer Behaviour