TY  - BOOK
AU  - Srinivasan, N.S; Balasubramanian, G
TI  - Brain re-engineering: the art of being mentally tough
SN  - 0-7619-9719-9
PY  - 2003///
CY  - New Delhi
PB  - Response Books
KW  - Creativity
N1  - Rs.260/-; 1.	The Need for a Neurobiological 
2.	Framework Annihilation of Stress and Gene Activation 
3.	Bottom-up Processing 
4.	Top-down Processing (I) Problem Solving 
5.	Top-Down Processing (II) Differentation and Innovation 
6.	Passive Processing The Art of Being Mentally Tough [ABMT]
N2  - Discusses contemporary management relating to fundamental issues of life, ethics, discipline and human growth. This work deals with questions such as how to live and manage a holistic life and how to manage stress.
ER  -