Evans, Joel R; Berman, Barry <br/><br/>
Marketing: marketing in the 21st century 

 - 8 
 - New Delhi  Biztantra  2003 
 - xxxi, 687p.+app  - 
<br/><br/><label>ISBN: </label>81-7722-382-8 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing