Parasuraman, A. ; Grewal, Dhruv ; Krishna, R <br/><br/>
Marketing research 

 - New Delhi  Biztantra  2004 
 - XXIV+63 
<br/><br/><label>ISBN: </label>81-7722-514-6 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Research