TY - BOOK AU - Rowe, Alan J. TI - Creative intelligence : discovering the innovative potential in ourselves and others SN - 978-0131453572 PY - 2004/// CY - New York PB - Pearsons Prentic Hall KW - Creativity KW - Lateral thinking KW - Creative ability in business KW - Problem solving N1 - $21.95; Ch. 1. Finding Our Creative Intelligence Ch. 2. Finding Your Creative Potential Ch. 3. What Can We Learn From Creative Individuals? Ch. 4. Using Our Creative Ability Ch. 5. Applying Creativity to Education N2 - The complete guide to identifying, measuring, promoting and applying creativity! Thriving in today's fast-changing world requires unprecedented creativity--in business, and in every facet of life. This book makes the reader consider: How creative are you? How can you be more creative? Creative Intelligencehas the answers. Alan J. Rowe shows readers how to understand exactly what creativity is, identify it, measure it, promote it and apply it more effectively. Rowe begins by presenting the four ways in which creativity manifests itself: intuition, innovation, imagination and inspirational leadership ER -