Gronroos, Christian. <br/><br/>
Service management and marketing:Customer management in service competition. 

 - 3 
 - New Delhi  Wiley Eastern Private Limited  2007 
 - x+483 
<br/><br/><label>ISBN: </label>978-81-265-1287-4 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Services Management