Prahalad, C.K. <br/><br/>
Future of competition: co-creating unique value with customers 

 - Boston, MA  Harvard Publications  2004 
 - xiii, 256 p. 
<br/><br/><label>ISBN: </label>1 57851 953 5 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management